Your goal is to send the right homeowner the right message across the right channel so you can start more conversations with quality prospects and build stronger relationships with clients. But to do that, you need data exceptional, comprehensive data to understand homeowners in your area better. This session explains what data (lifestyle, property data, mortgage data, etc) you need and how to use it to get the best results. It also shares how to avoid misuse so you don’t get your hand slapped.
Hassan Riggs

Hassan Riggs is the founder of Y Combinator startup Smart Alto – a property intelligence platform that gives you everything you need to evaluate properties, generate leads, and automate your marketing. He is a former appointment setter, current Forbes real estate contributor and digital marketer who has sold more than $100 million dollars in products for global brands and startups. He has a passion for getting new clients from “try to buy” as fast as possible and building stronger relationships through digital marketing and branding. He graduated from Columbia University in the City of New York, finishing at the top of his class.